- 3 Minute Read - Dealers & the Digital Sales Process Mastering the sales process during a digital age has its rewards and its challenges. More than ever before, buyers now have multiple influences impacting their purchase journey. If handled...
A well-defined customer scorecard could be exactly what you need to take your dealership from 0 to hero in no time. Before diving in, it’s important to understand the difference between marketing qualified and sales qualified leads. MQL’s are typically...
Consumers are online more than ever. They may go to your digital showroom a few times and check out Facebook and other platforms before they go back to make the final purchase. This can take a few months or up...
Are you ready to REV up your bottom line? 2022 is full of opportunities for growth. While sales are going strong, buyers are still working remotely, online sales are increasing, and the pandemic has urged companies to consider revamping their...
Does your dealership utilize email marketing? If so, you might be in for a surprise. A recent update to the iPhone operating system is about to change how we measure the success of newsletter campaigns. On September 20, Apple released...